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Consumer Outlook on Tablets

Thursday, May 31, 2012
2:00 - 3:00 PM

Presenters

Please RSVP by Wednesday, May, 30. Registration is limited.

Description

As one of the industry’s hottest and fastest growing products, tablets are quickly becoming mainstream. One only needs to go to any public area such as a coffee shop or grocery store to see tablets in action. With the strong growth of a relatively new product, many wonder whether the growth is sustainable and whether tablet adoption will impact other sectors of the CE industry.
 
This webinar will provide answers to these questions and more using insights derived from CEA’s new quarterly tracking study, the Consumer Outlook on Tablets. The study has been in place since Q4 2011 allowing CEA to track developments in the tablet market through the past holiday season and into the first half of 2012. Insights are derived using shipment data and consumer survey data, as well as social media conversations.

Participants will learn

  • Historical and projected tablet shipment data
  • Consumer reported adoption rates, purchase intent, satisfaction, and more
  • Social media conversation volume, sentiment, and subject matter for the tablets category
Who should attend

Anyone involved in the manufacturing or selling of tablets, the development of tablet applications or services, or anyone interested in obtaining real-time and in-depth social media text analytics for specific tablet brands or products.

Questions? Email the at .

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