Winning at Wireless Retail Guide Now Available  

You are a leader in this constantly changing marketplace, faced with some critical market forces and increased expectation to sell more with less from your many supply sources to the frontline. The better prepared you are with your own processes and internal operations, the more you will sell and the greater your potential profits. The Winning at Wireless Retail guide is here to help you do just that. 

Hard copies of the publication are available for purchase in the CEA Store. Download a PDF version of the guide now.

 

 

This guide will help you:

• Achieve successful wireless retail business planning
• Better understand the ideal consumer retail experience
• Create a comfortable buying environment
• Hire, retain and manage a great sales staff
• Conduct effective and dynamic staff training programs
• Better manage your ever-growing inventory

Take advantage of this free resource that was developed just for you and your business! 

Reviews

"Nearly 75 percent of the U.S. population now owns at least one wireless device. Because of this deep penetration, wireless customers have become quite sophisticated in their requirements and expectations for the mobile technology experience. New voice and data features and functionalities as well as network capabilities are emerging every day, making wireless communications more personalized for each customer than ever before.  Long gone are the days when mediocre retailers could show a new cell phoneand make a sale based merely on mobilized voice communications. Today’s customers know if you are on top of your game. Winning at Wireless Retail is a terrific resource and a must-read for any salesperson who wants to raise the bar in his or her retail environment and win over customers who keep coming back."
-Rhonda Wickham, Editor-in-Chief, Wireless Week

"…Our participation in major organizations like the Consumer Electronics Association allows us to be closely involved in, and educated on, the advent of new technologies that will lead the industry in the future. Winning at Wireless Retail is an example of  CEA's efforts to extend great training and education materials in support of independent wireless retailers everywhere." 
-Denise Gibson, President and CEO, Brightstar US