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Contacts: Jennifer Bemisderfer
tel: 703-907-4322
e-mail: jbemisderfer@CE.org
Steve Kidera
tel: 703-907-4358
e-mail: skidera@CE.org

CEA MARKET RESEARCH WEBCAST: AUTOMOTIVE ELECTRONICS - WHAT CONSUMERS HAVE AND WHAT THEY DESIRE
Online Registration Now Available

Arlington, Virginia 4/21/2008

What:

The typical American spends nearly 17 hours a week in their vehicle. To put that in perspective, that same person spends about 21 hours a week watching television. So what do drivers do to pass the time? They're equipping their vehicle with the latest information and entertainment technology.

More than $12.8 billion will be spent on in-vehicle consumer electronics in 2008, according to new research from the Consumer Electronics Association (CEA)®. Examine consumer attitudes on in-vehicle electronics and explore the top products that are making driving more entertaining than ever before during a CEA webcast on Automotive Electronics: What Consumers Have and What They Desire.

When:

Wednesday, April 23, 2008: 2-3pm (ET) / 11am-Noon (PT)

Where:

www.CE.org/Events/webcasts.asp

Who:

Steve Koenig, Director of Industry Analysis, Consumer Electronics Association

Contact:

Jennifer Bemisderfer, CEA
tel: 703-907-4322
email: jenb@CE.org
www.CE.org

or

Steve Kidera, CEA
tel: 703-907-4358
e-mail: skidera@CE.org

About CEA:
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $161 billion U.S. consumer electronics industry. More than 2,200 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES – Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA’s industry services. Find CEA online at www.CE.org.