4K Ultra HD - Driving awareness of 4K UHD among industry and consumers.
3D Content - Encouraging 3D content creation and carriage, and drive awareness of 3D.
Accessibility - Supporting industry-driven solutions to ensure innovative technologies and services are accessible to disabled consumers. CEA’s Accessibility Resource Initiative provides members with public policy updates and advocacy before the FCC and Congress on issues of accessibility and disability rights.
Innovation - Fostering new video technology.